5 Lessons Brands Can Learn From Luxury
It’s all over the news: Burberry CEO Angela Ahrendts is set to lead Apple’s retail division. This might have puzzled some techies, but those familiar with brand performance and brand desirability can...
View ArticleRemembering Branding Icon Marc Gobé
When news of Marc Gobé’s passing spread across our global offices earlier this week, we couldn’t help but reflect on his game-changing contributions to the branding industry. We also recalled our own...
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